The Why Behind the Brand
•Posted on December 12 2022
Creating high quality products with all natural ingredients has always been a priority but it wasn't until the second half of 2022 that I found my "why".
Life had become exceptionally challenging and I was at my breaking point in all aspects of my life. Some call it the dark night of the soul, I suppose. I felt completely broken. Nothing was going right. My career, love life, health and self image had all fallen apart. I began to rub oil blends on my chest every day to cope. I would have calls with my therapist twice a week a times. I cried often. I moved to Hawaii to learn to farm but moving thousands of miles away couldn't fix my problems. I had to break apart to realize and accept how much pain I was holding onto and how it was affecting my everything.
Dealing with your shit and actually doing the work to become a better and more whole person is hard AF. It's ugly, and sometimes the best you can do is take a shower or bath for the day. Alkimist Beauty is here for that...
Aromatherapy works. Being mindful of what you put in and on your body works. And having a safe space where it's okay to celebrate wins or cry til you fall in the shower (true story, will elaborate later) is restorative.
We are a skincare brand, but we aspire to be so much more...because I know how hard our journeys can be and I never want anyone to feel like you are going through it alone.
Take a deep breath...your journey awaits, and we will be right here.
With all the endless supply of love we can create and some gold,
The Alkimist
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